Make Up

Taylor Momsen and Avril Lavigne

The ‘90s Grunge Look Is Back With The ‘Marinated Make-Up’ Trend

‘Marinated make-up’ is the Internet’s latest take on the grungy, post-covid resurgence of nightlife and ‘90s and Y2K nostalgia. This trend pays homage to pop culture and teen angst icons Avril Lavigne, Lindsay Lohan, Taylor Momsen and the likes, featuring a messy, ‘up-all-night,’ smudged-eyeliner-and-swollen-lips look. If you’re into emo, heavy, an

Anomaly Haircare, FACES Canada Festive Beauty Launche

5 New Beauty Launches To Be Excited About This Month

With the festive season around the corner, now is the time to amp up your beauty routines. Whether you are looking to boost your skin’s health and radiance from within or you are in quest of a showstopper lippie that will have double-taps guaranteed on your festive selfies, here are the new launches that you will want to add to cart this month. Dia

Blue Eye Makeup

How To Wear Blue On Your Eyes Like A Pro

Did you notice? Azure is the colour that’s been all over Instagram lately, especially in the form of stunning eye make-up looks. From Kendall Jenner to Jennifer Lopez, our favourite celebrities are catching up with the trend and are giving us their own version of the ocean eyes. So, take some inspiration and take a look at the different ways you ca

Anti-Mascara Beauty Trend

The Anti-Mascara Trend Is What You Need In Your Life

Hallelujah! TikTok has given us yet another way to use our mascara and now our lives will never be the same. The anti-mascara phenomenon has been creating some major waves on social media with some of our favourite beauty influencers getting really creative as they serve up some really cool eye make-up looks. While we’re used to using mascara only

Vegan Beauty Brands

9 Vegan Beauty Brands That You Need To Include in Your Daily Routine

The revived focus on conscious living has turned the spotlight on conscious beauty. HELLO!’s selection of vegan skincare brands will help you live guilt-free Plum prides itself on being a paraben-, phthalate- and SLS-free skincare brand. It revels in the use of rich, natural ingredients like aloe vera, green tea, macadamia and chamomile. The brand’

Hypnotising White Eyeliner Is Having A Major Moment Right Now

Graphic eyes have been quite the trend this year. In fact, many people are trying to move away from the regular, classic winged eyeliner and are now experimenting with the wildest colours and designs that come to mind. But if you don’t have a creative bone in your body, graphic liners can get a little tricky. Lucky for you, there’s a new trend that

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