Rapper, actor and entrepreneur, Snoop Dogg has now gotten into the breakfast business with his own cereal, Snoop Loopz, which is a part of his food brand, Broadus Foods which he co-founded with rapper Percy “Master P” Miller. The gluten-free, multigrain cereal is quite similar to the iconic Fruit Loops which has been dominating the market for many years.
Miller took to Instagram to share the news of their latest food launch, calling it “the best tasting cereal in the game” causing fans around the world excited to get their hands on this legendary cereal.
According to the brand’s website, it was stated that “Broadus Foods was founded to continue Mama Snoop’s legacy of her love and passion for feeding families in our communities.”
A portion of their sales goes in support of charities such as Door of Hope which helps provide for the homeless people of America. Broadus Foods also has a wide range of food products such as pancake mix, maple syrup, grit and the infamous Momma Snoop’s oatmeal. Aside from his food range, Snoop Dogg also has his own line of wine in collaboration with 19 Crimes.
Snoop Dogg is no stranger when it comes to food and beverages as even has a cooking series with the television personality and close friend, Martha Stewart called Martha & Snoop’s Potluck Dinner Party, where they call their celebrity friends to participate in a potluck which is organised by them.