Eesha Kulkarni

Are you tired of chasing every make-up trend that comes and goes like the seasons? Well, get ready to embrace a look that’s as timeless as the clouds themselves! Cloud skin, the latest make-up craze taking over TikTok, combines the best of two beauty eras to create a mesmerising, soft-focus glow that’s perfect for any occasion.

Imagine a make-up style that gracefully bridges the gap between the matte frenzy of the late 2010s and the luminous glass skin of the early 2020s. Cloud skin is all about that effortlessly ethereal vibe, mimicking the appearance of fluffy clouds basking in the sun’s gentle rays. It’s like having your own personal Instagram filter in real life!

In simple terms, ‘cloud skin’ refers to a make-up technique that achieves a soft, matte finish without appearing flat or overly shiny. This approach has gained popularity, especially on red carpet occasions, as excessive powder can look lifeless under bright lights, and camera flashes can make the skin look too reflective. The key to achieving cloud skin involves a careful balance of products and application methods.

Celebrity make-up artists emphasise three essential aspects of cloud skin: first, ensuring the skin is well-hydrated and plump before make-up application, without making it look greasy or sticky. Secondly, applying make-up in thin layers with soft brushes, allowing the natural skin to shine through. And lastly, applying a very light dusting of powder as the final step to achieve the desired soft matte look.

So, how do you achieve this dreamy look without turning your face into a cakey mess or resembling a disco ball? Fear not, we’ve got you covered with these expert tips and tricks!

Step 1: Hydration Station

Before you even think about make-up, remember that skincare is the foundation of cloud skin. So, give your skin some extra love and attention. Hydration is the name of the game! A hydrating serum will be your best friend, giving your skin that plump, dewy appearance without making it look like an oil spill.

Step 2: Find Your Balance

To strike the perfect balance between matte and glowy, you need a matte primer to prep your canvas. It’ll keep your skin from turning into a disco ball while still allowing your natural radiance to shine through. Trust us; you’ll look like you’ve been kissed by a cloud!

Step 3: Foundation Finesse

Say goodbye to cakey, full-coverage foundations of the past! For cloud skin, opt for a lightweight foundation or a skin tint with a radiant finish. Dab it on with a fluffy brush, and watch as your skin transforms into a seamless, natural filter. Goodbye, visible pores; hello, soft-focus perfection!

Step 4: Blush and Glow

For a touch of colour and structure, use cream blush and bronzer with semi-matte finishes. Embrace the subtle radiance that’ll make you look like you’re glowing from within. And if you still crave more glow, opt for a shimmer-free highlighter to elevate those high points of your face to cloud nine!

Step 5: Powder Puffing

Now comes the fun part—powder! Choose a translucent, finely milled powder to avoid any cakey disasters. Use a small brush to apply it strategically, targeting areas that tend to get shiny throughout the day. Your T-zone will thank you, and you’ll stay radiant without any greasy surprises.

There you have it, the magical recipe for cloud skin! With a few simple steps, you’ll be flaunting an otherworldly glow that’ll leave people wondering if you’re an angelic vision or a work of art. The best part? Cloud skin is not just a trend; it’s a timeless classic.