© deRivaz & Ives

This Auction Is Celebrating The Female Icons Of Indian Cinema

Salva Mubarak
Senior Features Writer

There’s no denying the huge impact actresses have had on Indian cinema over the years. These female icons have been instrumental in shaping our country’s culture through their contribution to movies. Now online auction house deRivaz & Ives is celebrating them through a special memorabilia auction that no cinema or art enthusiast can miss.

Lajwanti 1958©deRivaz & Ives

‘Feminine Icons Of Indian Cinema’ is a unique auction that will give access to cinema fans to rare and invaluable film memorabilia and celebrate the towering legacy of the female movie icons of India.

Sapnon Ka Saudagar 1968 _ First Release Showcard©deRivaz & Ives

“Cinema is like a religion in India, coupled with cricket, and there has been a belated realization in the country that we need to archive and document and celebrate our cinema,” says SMM Ausaja, senior spokesperson at deRivaz & Ives, on the importance of putting together an auction like this.

The auction presents a curated collection of memorabilia associated with iconic female stars over the years, including actresses like Fearless Nadia, Jayashree, Devika Rani, Suraiya, Nargis, Mala Sinha, Meena Kumari, Madhubala, Hema Malini, Rekha, Sridevi, Hema Malini, Madhuri Dixit and more.

Some of the highlights from the auction include a black and white signed portrait of actress Devika Rani with a handwritten message and autograph, a set of six hand-coloured tinted offset re-release lobby cards of Howrah Bridge with images of Madhubala, Ashok Kumar and Helen, original lobby cards and posters from iconic films over the years.

Howrah Bridge 1958©deRivaz & Ives

Auctions like these are incredibly necessary to boost the currently nascent online art buying landscape in India. Sia, another spokesperson from the auction house, agrees and says, “The education is really important because in the age of digitization, it’s very hard to differentiate between an original poster or an authentic memorabilia item. This is something that our auction house is striving to do.”

Tarana (1951) poster©deRivaz & Ives

Ausaja signs off with a note for anyone who places a bid on these indelible pieces of Indian cultural history by saying, “In every auction, you take away a piece of history. So when you’re placing a bid know the enormous history behind the piece and how it has shaped the world around us. There are original posters for films like Mughal-E-Azam, Umrao Jaan and Junglee. These are some of the finest films of Indian cinema and have launched incredible female icons.”

The ‘Feminine Icons Of Indian Cinema’ auction will remain live from 23-25th November 2023. Visit the official website to know more.