Just ahead of one of the biggest festivals in India, Glenmorangie Single Malt Scotch Whiskey from Moët Hennessy India has launched an all-new limited edition gifting pack specially designed for Diwali. Popularly known as the Distillers of Tain, Glenmorangie has come up with a special festive-edition pack that makes for the perfect gift for your loved ones this Diwali or even a brilliant addition to your own collection.
For the first time ever, the international brand has partnered with a local artist to create a festival-themed pack. Artist Aniruddh Mehta, popularly known as The Big Fat Minimalist, created the festive limited-edition packs in vibrant colours. The artist, whose mandalas were featured on the popular Netflix series Sacred Games, adds an Indian flair to the whiskey’s packaging. He uses elements that are specific to the festival, like mandala patterns, lanterns, flowers, and more, to create packaging that instantly evokes the feeling of celebration and joy that infuses the air around this time.
“The most picturesque part of Diwali is when the cityscapes are draped in beautiful decorative lights and homes are adorned with colourful rangolis. We have reimagined these iconic celebratory elements with a vibrant colour palette inspired by Glenmorangie’s vibrant coloured imagery,” said Mehta, on his collaboration with the brand.
The festival edition, which is only available in India, was launched amongst friends of the brand Moët Hennessy India, the artist, and Art& Found, a platform that works towards making art accessible, at a soirée in Delhi and Mumbai.
Aside from this, you can also choose from the wide range of offerings from Glenmorangie, including the recently launched X By Glenmorangie, the extra mature range which features Glenmorangie The Lasanta aged 12 years and Glenmorangie The Quinta Ruban aged 14 years.
The limited-edition whiskey pack is available pan India and retails for INR 4,971 (in Delhi) and INR 5,990 (in Mumbai).
Disclaimer: This article has been written in association with Moët Hennessy India.