When you live your life under the lens, an envy-inducing wardrobe is the order of the day. And while Janhvi Kapoor loves her runway-ready couture, she is conscious about extending her support to homegrown labels as well. With the pandemic inspiring us all to patronise the local arts and crafts economy, these homegrown labels deserve a spot in your wardrobe. The best part? They all come pre-approved by the budding fashionista.
Mulmul
If we had a penny for every time we spotted Kapoor in a kurta from Mulmul, we’d all be partying in Hawaii. The star has been favouring the label’s fuss-free designs from the early days of her career, and frequently calls upon their cotton kurtas for a last-minute dash to the airport.
Péro
The label’s upcycling agenda is the stuff of industry lore, and Kapoor is not immune to their charms either. When out and about town, it won’t be unusual to spot the young star in one of their relaxed, breezy silhouettes, like the mustard-hued kurta set that won her vote for running a quick errand in town.
Bouji
So you thought that homegrown labels were all kurtas and flowy shararas? Kapoor would like you to think again with the party-ready number she chose from Bouji. Featuring a thigh-high slit and ruched detailing, this form-fitting co-ord set doused in ivory satin is not for the wallflowers.
Polite Society
If you are looking to level up your WFH wardrobe, Kapoor has just the right brand in mind: Polite Society, founded by Surmai Jain, that offers functional everyday staples a bold update. Further proof of the same can be found in Kapoor’s hot pink blazer-style dress with corset detailing.
Misho Designs
With a celebrity clientele spanning both sides of the globe—including Lady Gaga and Kendall Jenner—it stands to reason that Misho Designs commands prime real estate in the most coveted wardrobes in the country as well. Kapoor has been known to frequent the label’s statement designs, like the chunky chain hoops that serve as the perfect finishing touch to any OOTD.
